Your name Describe your company in a short sentence What problem is your company solving? List 3 of your main competitors What are your competitors good at? Why is your company a better choice? What are some of the types of tours you offer? AdventureExcursionFamilyBusinessWildlifeSightseeingArcheology MAIN CUSTOMER Gender Distribution (Example: M70% / F30%) Average Age choose one20's30's40'sover 50 Top 3 countries they are visiting from Purchasing Power choose oneHighMediumBudget Type of Traveler choose oneFamiliesCouplesFriendsSolo traveler Is your main customer a repeating customer or a one time customer? choose oneRepeatingOne time BRAND REPRESENTATION What should your brand represent? choose oneHigh endComfortableBudget friendly What should your image represent? choose oneAdventureSerene What feeling should your brand convey? choose oneAction packedSlow paced MAIN COMMUNICATION CHANNEL Where should we focus our engagement? Web % Social Media % Mailing % Trade Show %
